Thursday, July 23, 2020

Lego Osprey shot down when officials have OMG moment


OMG, as in, “OMG! It’s a military aircraft!”

Or as the OMG officials said:

“The LEGO Technic Bell Boeing V-22 Osprey was designed to highlight the important role the aircraft plays in search and rescue efforts. While the set clearly depicts how a rescue version of the plane might look, the aircraft is only used by the military. We have a long-standing policy not to create sets which feature real military vehicles, so it has been decided not to proceed with the launch of this product.

“We appreciate that some fans who were looking forward to this set may be disappointed, but we believe it’s important to ensure that we uphold our brand values.”


The announcement came after a German NGO told Lego that the Osprey “was used by the US Army in Iraq and Afghanistan,” said Reuters. Despite the mythology of German and Reuters’ accuracy, the statement is wrong. The US Marine Corps, not the US Army, uses the V-22 Osprey.

“This is not the first time the toy building set manufacturer has changed
its practices following a backlash. Amid anti-racism and police brutality protests in the US, Lego suspended digital ads for its White House set and kits featuring police-themed pieces. This led to accusations of corporate virtue-signaling by the company.


It’s great that organizations are looking out for children and keeping the young minds from acceptance of things military. Cancellation of military toys also cuts into Lego sales, because boys from every country want toys that have soldier application.


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